TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.
Adobe today announced its Photography Program, which for $9.99 per month offers photographers who own a previous copy of Photoshop (starting with CS3) access to a “lite” version of Creative Cloud with Photoshop CC and Lightroom 5, as well as a Behance membership with access to Adobe ProSite and 20GB of online storage."
Now as a limited time offer (until December 31, 2013), even after the time expires, it's users will still pay $9.99 a month. Without a compelling offer to photographers, this was Adobe's next move.